When
someone starts a conversation with that, I almost instinctively shake my head
before they finish. I know, I know, let the person finish! But I just know
something untrue about fundraising is about to verbally regurgitate. Out of all
the new non-profit organizations that I have spoken with, the most common is "someone
told me that I can just hire a grant writer and they’ll get me money for my
organization!”
And
one big misconception that is.
Like
most things in life, one simply does not just ask for money without a plan.
Alike in the non-profit sector, no fundraiser can access money with a stroke on
the keyboard and a click of a mouse. If you’d like to compare it to the
business world, a bank is not going to lend you money without seeing your
business plan. And you sure as heck aren’t going to have much luck writing your
business plan without, well, a plan.
For
new organizations and/or programs, grant writers exist to translate credibility
and proposed ideas. If you or your organization is requesting money without a
concrete program plan, it will sadly be a waste of your already limited (or
non-existent) resources to even pursue any funding. Programs that are funded
are highly developed and well prepared before writing an application. That
means securing community partnerships, figuring out activities and outcomes as
well as assessing the program’s needs (i.e. staffing, equipment, etc.). Beyond
that, you are competing with hundreds, if not thousands of others who have
valuable programs that also need the same pot of funding.
So
before approaching your next grant writer, please save them the disappointment
and plan for your program with staff and/or community members first. What crazy
myths do you come across as a fundraiser? For grant seekers who have had
“someone tell you” something similar, has your perception changed?
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Please feel free to comment on today's blog post. I welcome all opinions, suggestions and feedback--both good and bad--because frankly, fundraisers are desensitized to negativity. Thank you for reading!